FORT LEE, NJ- February 12, 2014 - Herborium® Group, Inc. (OTC Pink: HBRM) (OTC Pink: HBRMD) (http://www.herborium.com/), a Botanical Therapeutics® Company and the provider of AcnEase®, the one of a kind Botanical Therapeutic® for acne, increased its January sales by 90% in comparison to the same month of 2013.
The company contributes this dramatic increase in sales to its very sophisticated Social Media Strategy (AcnEase® entertains over 7000 "likes" on the Facebook), and its steady growth in the brand recognition. The big boost in global branding of AcnEase® was given by featuring the product on one of the most powerful beauty blogs in France www.etpourquoipascoline.fr/. This established AcnEase® as a top acne treatment in France and other French speaking markets. The other factors that contributed to such an extremely strong growth in sales are: partnership with HUT Group in UK, collaboration with such media outlets as PositiveMeds.com with its 1 million followers, and valuable sponsorships and endorsements including former wrestling pro Danny Inferno. The Company expects that a strong positive impact of those recent brand promoting acquisitions will continue through 2014 and beyond.
150 million women and men in the U.S., Canada and Europe are afflicted with acne. 85 % of people will develop acne at some point of their lives. During the past 10 years adult acne is on the dramatic rise with over 50% of acne incidents happening to individuals 20 years old and older. In addition, during this same period of time the average age of an acne sufferer has increased from 20.5 to 26.5 years of age. Acne related industries are expected to be worth close to $5 Billion in 2015.
AcnEase®, a clinically validated, all botanicals based acne treatment which is gluten, sugar and phytoestrogens-free is a perfect product to meet the demands and preferences of the male market. Unlike many general acne products that are designed to target women and include estrogen (OC) or phytoestrogens, or involve a time consuming topical routines, AcnEase® is an oral tablet that contains only all natural herbal extracts. AcnEase® helps the body to modulate the impact of factors like androgen hormones and other hormonal imbalance on sebaceous gland secretions -- as they are thought to have the most dramatic impact on sebum production and are believed to be main cause of acne.
About Herborium Group, Inc.
Herborium Group, Inc., a Botanical Therapeutics® company, focuses on developing, licensing, and marketing proprietary, botanical based medicinal products to consumers and healthcare professionals. The Company uses clinical validation to establish and maintain a differential advantage, and sells its products in the US and Europe. For more information, please visit www.herborium.com, and www.acnease.com.
Herborium Group, Inc.
SOURCE: Herborium Group, Inc.