MONTCLAIR, CA – April 3, 2014 -- Definitive Rest Mattress Company (the "Company" or "Definitive Rest") is pleased to announce the acquisition of 70% of Cafinasa Corporation S.A D.B.A Dymsa Mattress ("Cafinasa"), a well-established mattress manufacturer in Guatemala. Through this acquisition, Definitive Rest Mattress Company plans to assume responsibility for the mattress design, production and logistics of the combined company.
"We are immensely proud of the merger of these two companies," noted Juan Carlos Murga, Definitive Rest President. Cafinasa was founded in 1960 by Victoria de Zamora, a woman with a sense and savvy in business; since the early 1950s she broke ground as a business woman in a business world dominated by man. Since inception, Cafinasa's focus was to provide the highest quality mattress manufacturing using 100% cotton. With the introduction of springs to mattress manufacturing, Cafinasa changed its manufacturing process by adding spring technology in combination with the use of cotton to establish its own niche in the Guatemalan and other Central American markets.
Definitive Rest has developed a unique and defined approach to the consumer market. With the company founders holding a combined 40 years of experience, they have remained determined in delivering quality products rather than a generic form of mass production often seen in today's marketplace. We have designed a process that will combine both worlds in mattress purchasing where the customer can build their own mattress online; the evolution of mattress sale is about to change.
Extensive research has also allowed us to think out of the box, giving us the knowledge to explore and design new innovative products that include our new sleeping bag, focused for the Camping Industry and U.S. Military in sleep comfort by using proprietary advanced fabric materials. The product series were designed and assembled after years of research utilizing some of the most advanced materials which in the end provides an unmatched level of comfort for the outdoor use. More information will be released as it becomes available.
About Definitive Rest Mattress Company
Definitive Rest Mattress Company is a manufacturer, marketer and distributor of mattresses and bedding products. The Company was originally founded in August of 2009 and has since established a solid reputation and customer base in California. The Company currently manufactures three series of mattress products, which include over twelve models. Our products are currently sold in retail outlets throughout Southern California under the "Definitive Rest" brand. The Company is dedicated to bringing an excellent sleeping product to consumers that provides new innovative designs and quality at an affordable price.
This release contains statements that constitute forward-looking statements within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended. These statements appear in a number of places in this release and include all statements that are not statements of historical fact regarding the intent, belief or current expectations of Definitive Rest Mattress Company, its directors or its officers with respect to, among other things: (i) financing plans; (ii) trends affecting its financial condition or results of operations; (iii) growth strategy and operating strategy. The words "may," "would," "will," "expect," "estimate," "can," "believe," "potential" and similar expressions and variations thereof are intended to identify forward-looking statements. Investors are cautioned that any such forward-looking statements are not guarantees of future performance and involve risks and uncertainties, many of which are beyond the Company's ability to control, and that actual results may differ materially from those projected in the forward-looking statements as a result of various factors.
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